CNA's Spa and Pool Contractor's Program

April 14, 2011


Dear CNA Agent,


I am pleased to announce that CNA’s Spa and Pool Contractors (SPLASH) program will be endorsed by the Association of Pool and Spa Professionals (APSP). This endorsement makes it the ninth out of twelve Construction CAM programs to be endorsed by a national- or regional -leading trade association – a key component to the success of our CAM programs.


APSP is the world’s largest international trade association and leading industry advocate representing the swimming pool, spa, and hot tub industry, with a mission to enhance the business success of its members. APSP members adhere to a code of business ethics and share a commitment to public health and safety. The member companies include manufacturers, manufacturers’ agents, distributors, designers, builders, installers, retailers, and service professionals. APSP’s decision to move their endorsement from Navigators to CNA affirms that we are the premier provider of insurance coverage, claim and risk control services for the spa and swimming pool contractors.


The APSP endorsement is a great addition to our current endorsement with the Northeast Spa and Pool Association (NESPA). NESPA has over fifty years of experience in educating its members and serving as a source of product and safety information for the spa and pool industry. NESPA moved their endorsement from the Hartford to CNA in January 2010. NESPA represents spa and pool professionals from the states of CT, PA, NJ and NY.

Our updated SPLASH marketing materials, featuring both NESPA and APSP endorsements, are available on CNA’s Agent Center.


For more information about our Spa and Swimming Pool Contractors Program (SPLASH), click HERE, or contact a member of the NJ Branch Construction Team.


                        NJ Branch Construction Team


                        Ed Mikulicz , Manager                        973-540-3653

                        Arlene Williams, UW Consultant         973-540-3652

                        Michele Hartsfield, UW Specialist      973-540-3649

                        Patricia Simms, UW Technician        973-540-3659

                        Jennifer Kedrie, UW Technician        973-540-3650



Scott A. Simonson


Travelers Personal Insurance Honored as AIMS Society Personal Lines Company Partner of the Year

Travelers Personal Insurance Honored as AIMS Society

Personal Lines Company Partner of the Year

Local Support, National Initiatives Cited as Key Factors

RICHMOND, VA, March 18, 2011 – Travelers Insurance has been named Personal Lines Company Partner of the Year by The American Insurance Marketing & Sales (AIMS) Society. The award, presented during The AIMS Society’s Annual PRO-to-PRO Executive Retreat in Tampa last month, was based on extraordinary support the company provides agents to help them sell and market better.

Phil Bogle, CPIAL, president of The Bogle Agency in Lyndhurst, N.J., nominated Travelers based on the support and tools the company and its people provide independent agents. “Travelers has made great strides in becoming a significant force in the personal lines arena,” Bogle says. “Their electronic tools allow agencies to easily quote, bind and submit new business electronically, without the need for paper submissions—saving time and money, and helping agents sell more and serve clients better.”

Bogle recognized Travelers Personal Lines Marketing Representative Martin Taylor, CPIA, who received the award on behalf of the company. “Martin goes out of his way to bring new ideas and suggestions to monthly meetings with me and my staff,” Bogle said. “By sharing ideas that help us increase production and improve retention, Martin truly represents the ideals fostered by The AIMS Society: professionalism and sales excellence.”

“Being named Personal Lines Company Partner of the Year was both a surprise and an honor,” Taylor said. “As a long-time AIMS Society member and as someone who holds the CPIA designation, I value the organization’s support of sales and marketing expertise within the industry. The Society is a source of ideas I use every day as I work with agents in the field,”

In addition to practical agency-company interface and good agency-company relationships, Bogle cited other factors that help agents and brokers. “Travelers’ innovative use of Facebook for local marketing and prospecting has provided quite a few leads to our agency,” he said. “Their Concierge Claim Service allows for high-tech, high-touch claims management, which reduces time spent by staff on claims handling and results in enhanced customer service.”  

Taylor added, “I’m proud of the culture at Travelers, which really stresses teamwork among our various business units. By working together, we’re able to develop and deliver agent-focused sales and service solutions that help our agents grow their business and serve clients better.”

“Strong partnerships between companies and agencies definitely contribute to agency success,” says Jim Gosselink, CPIA, CIC, LUTCF, president of The AIMS Society and of Pella, Iowa-based Tulip City Agency, Ltd. “We’re pleased to recognize Travelers Personal Insurance for its local and national efforts to help our members and other agents thrive in today’s fiercely competitive market.”


About AIMS Society: Founded in 1968 as The Firemark Society, The AIMS Society ( is a national, member-driven organization that provides practical training, information and networking services designed to increase the personal and agency sales production of property and casualty insurance agents. AIMS Society was the first organization to honor property and casualty agents for sales excellence and to establish the industry’s only sales-based insurance designation—the Certified Professional Insurance Agent (CPIA). Completion of the CPIA designation requirements is not necessary to qualify for AIMS Society membership.